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The client faces challenges in demonstrating seamless integration of NFTs with physical products, ensuring creative yet professional presentation, providing robust customer support for hybrid transactions, enabling multiple payment options, securing user data against cyber threats, and protecting intellectual property rights in a digital-physical hybrid ecosystem.
A retail brand specializing in Hollywood-themed monster merchandise seeking to merge physical products with blockchain-based digital assets.
The project is expected to create a 35% increase in merchandise sales through digital collectible incentives, establish brand leadership in hybrid retail technology, expand customer base by 20% through crypto-native audiences, and reduce counterfeit merchandise issues through blockchain verification systems.