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Existing platform requires improved user engagement through notifications, enhanced UI/UX for user dashboards, multi-theme support, and content management capabilities. Need to streamline insurance policy comparison and purchasing workflows while ensuring secure payment processing.
B2C SaaS startup based in the USA, specializing in insurance policy optimization through competitive bidding
Creation of a scalable insurance marketplace platform that reduces policy acquisition costs by 30-40% through competitive bidding, with enhanced user retention from personalized dashboards and educational content. Secure payment integration will increase transaction volume while maintaining compliance with insurance industry regulations.