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Fullstack Developer for Real Estate Lead Generation Platform Enhancement

beon.tech

Real estate

Advertising & marketing

Information technology

Business services

Challenge

GoForClose requires a skilled fullstack developer with leadership qualities to enhance and maintain their lead generation platform. Key challenges include maintaining system efficiency, improving infrastructure documentation, and proactively developing new features to exceed client expectations. They need someone who can independently lead development efforts and contribute to long-term project sustainability.

About the Client

GoForClose is a technology company providing qualified leads to real estate investors through specialized marketing data and technology.

Objectives

Enhance the existing lead generation platform with new features and integrations.
Improve system performance, security, and scalability.
Maintain and update the platform's codebase to incorporate the latest technologies.
Develop and implement innovative integrations to expand lead sources.
Ensure long-term sustainability of the platform through comprehensive documentation and infrastructure improvements.

Functional Requirements

Lead scoring and qualification algorithms
Automated email and SMS follow-up sequences
Customizable reporting dashboards
Integration with CRM systems
User management and access control

Preferred Technologies

React

Node.js

Required Integrations

CRM systems (e.g., Salesforce, HubSpot)
Email marketing platforms (e.g., Mailchimp)
SMS platforms (e.g., Twilio)

Non-Functional Requirements

Scalability to handle increasing lead volume
High performance and responsiveness
Robust security measures to protect user data
Comprehensive documentation
Maintainability and testability

Expected Business Impact

Successful completion of this project will result in increased lead generation efficiency, improved platform stability, enhanced user experience, and a stronger competitive position for GoForClose. The developer's ability to innovate and proactively address business needs is expected to lead to the development of new revenue streams and increased customer satisfaction. A focus on long-term maintenance and documentation will ensure the platform's sustainability and reduce future development costs.