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Enhancing Reunacy Platform for User Engagement and Revenue Growth
  1. case
  2. Enhancing Reunacy Platform for User Engagement and Revenue Growth

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Enhancing Reunacy Platform for User Engagement and Revenue Growth

yslingshot.com
Information technology
Social networking
Consumer products & services

Platform Limitations Hindering User Adoption and Monetization

Reunacy faced challenges with an older, less tech-savvy user base struggling with a complex interface, lack of revenue-generating features, insufficient tools for memory sharing, difficulties in forming connections within large groups, and administrative limitations for managing non-tech-savvy or deceased members.

About the Client

An emerging private group platform enabling families, friends, and communities to connect and plan reunions

Key Goals for Platform Enhancement

  • Simplify user interface and onboarding for older demographics
  • Implement subscription-based revenue model with tiered plans
  • Introduce collaborative memory-sharing features
  • Enable AI-driven connection discovery
  • Provide administrative tools for profile management and deceased member tracking

Core System Capabilities

  • Streamlined interface with accessibility-focused design
  • Subscription management system with tiered pricing
  • Photo/video sharing galleries with discussion forums
  • AI-powered interest-based connection recommendations
  • Admin portal for manual profile creation and deceased member flags

Technology Stack Requirements

Django
Vue.js
Heroku
OpenAI
MySQL

External System Integrations

  • Payment gateway APIs
  • OpenAI API for recommendation engine

Operational Requirements

  • Scalability for 100+ concurrent groups
  • 99.9% uptime SLA
  • GDPR-compliant data security

Anticipated Business Outcomes

Projected 300% increase in paid user adoption within 12 months, 50% reduction in user support requests, and establishment of sustainable monthly recurring revenue through tiered subscription plans, while enhancing community engagement metrics by 40% through AI-driven connections and memory-sharing features.

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