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Enhancement of FinTech Mobile Application with Advanced Analytics and Dual-Version Support
  1. case
  2. Enhancement of FinTech Mobile Application with Advanced Analytics and Dual-Version Support

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Enhancement of FinTech Mobile Application with Advanced Analytics and Dual-Version Support

8allocate.com
Financial services
Business services
Information technology

Challenges in Digital Transformation and User Experience Optimization

Existing mobile application requires modernization to improve user experience while maintaining service continuity. Need for enhanced analytics capabilities to track user behavior during transition phase and ensure stability across dual application versions.

About the Client

Multinational financial services provider offering B2B and B2C solutions, requiring digital transformation of mobile platforms

Key Transformation Goals

  • Implement cohesive design system across all application modules
  • Enable parallel operation of legacy and new application versions
  • Establish granular user behavior tracking mechanisms
  • Enhance support tools for seamless user transition

Core System Capabilities

  • Responsive UI/UX redesign with accessibility compliance
  • Dual-version synchronization framework
  • Real-time user interaction analytics dashboard
  • Context-aware support ticketing system
  • Automated user preference migration tool

Technology Stack Requirements

React Native for cross-platform development
Google Analytics 4 integration
Cloudflare Bot Management
LinkedIn API for professional features
Facebook Marketing API

Critical System Integrations

  • User authentication with existing IAM systems
  • Legacy database synchronization layer
  • Third-party analytics platforms
  • Customer support CRM integration
  • Security compliance frameworks (GDPR, CCPA)

Operational Requirements

  • 99.99% uptime during transition period
  • Real-time analytics data processing
  • End-to-end encryption for data privacy
  • Scalable infrastructure for 10M+ users
  • Cross-platform performance optimization

Anticipated Business Outcomes

Projected 40% improvement in user retention through enhanced UX, 60% reduction in support tickets via proactive monitoring, and 25% increase in digital engagement metrics. Dual-version capability ensures zero business disruption during transition while enabling data-driven redesign validation.

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