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Enhancement of an Online Music Licensing Platform with Advanced Search and Playback Features
  1. case
  2. Enhancement of an Online Music Licensing Platform with Advanced Search and Playback Features

Enhancement of an Online Music Licensing Platform with Advanced Search and Playback Features

oxagile.com
Media
Advertising & marketing
Entertainment

Identified Challenges in Music Licensing and User Experience

The client operates a music licensing platform that caters to users seeking licensed music for television, films, advertising, and gaming. Users find the platform's navigation and search capabilities limited, hindering their ability to efficiently discover and preview suitable tracks. These usability issues result in decreased user satisfaction and potentially lost licensing opportunities.

About the Client

A digital media company specializing in licensing music for broadcast, advertising, and digital content creation, aiming to improve user engagement and streamline music discovery.

Goals for Upgrading the Music Licensing Platform

  • Redesign the platform to significantly improve user experience and navigation.
  • Implement advanced search functionality supporting genres, instruments, moods, and other filters.
  • Develop a comprehensive music player for seamless track preview and demo downloads.
  • Enhance playlist and favorites management for user convenience.
  • Enable track sharing capabilities to facilitate collaboration and licensing discussions.
  • Achieve faster load times and responsive design across devices.

Core System Functionalities for Improved Music Licensing Platform

  • Intuitive favorites and playlist management system
  • Track sharing and demo download functionality
  • Full-fledged music playback with seamless user controls
  • Advanced search with filters for genres, instruments, moods, and more
  • Easy navigation through tracks, collections, and libraries

Technologies and Architecture Preferences for Development

PHP (Laravel framework)
HTML5 and CSS3 with SASS for frontend styling
JavaScript with Backbone.js for client-side interactivity
Apache web server
MySQL for database management
Pre-rendering for SEO and performance Optimization

Necessary External System Integrations

  • Music data and licensing metadata sources
  • User authentication and authorization services
  • Content delivery networks for media streaming
  • Analytics and tracking tools for user behavior analysis

Critical Non-Functional System Requirements

  • Platform scalability to support increasing user base and music catalog
  • System performance with page load times under 3 seconds
  • High availability and uptime (99.9%)
  • Robust security measures for licensing and user data protection

Projected Business Benefits and Impact of the Platform Enhancement

The enhanced platform is expected to improve user engagement, reduce search and discovery times, and increase licensing conversions. Performance improvements and new features aim to boost customer satisfaction and retention, ultimately driving revenue growth and establishing a competitive advantage in the digital music licensing industry.

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