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Development of Scalable Web Platform and CRM Migration for Enhanced Revenue Streams
  1. case
  2. Development of Scalable Web Platform and CRM Migration for Enhanced Revenue Streams

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Development of Scalable Web Platform and CRM Migration for Enhanced Revenue Streams

future-processing.com
Media
Financial services
Real estate
Environmental Services

Challenges in Scaling Digital Initiatives and Partnering for Rapid Delivery

PEI required a reliable partner to support rapid digital project execution, consolidate fragmented onshore agencies into a unified nearshore team, and address resource scalability challenges while maintaining premium service delivery amid rising market demands.

About the Client

Global B2B information and networking events group focused on alternative asset classes, including private equity, venture capital, real estate, and ESG investing.

Strategic Objectives for Market Expansion and Operational Efficiency

  • Open new revenue streams through digital platform innovation
  • Reach new audiences via enhanced web presence and subscription models
  • Upsell services to existing customers using integrated CRM capabilities
  • Establish a scalable, dedicated development team for agile project delivery

Core System Functionalities for Digital Transformation

  • Subscription-based web platform for 13 financial publications
  • Legacy data migration to modern CRM system (including SSIS and data warehouse integration)
  • Scalable front-end and back-end architecture for new ESG-focused publication
  • Performance monitoring and security enhancements for high-traffic platforms

Technology Stack for Scalable Solutions

Modern web frameworks
CRM platforms (e.g., Salesforce/SAP)
Data migration tools
Cloud infrastructure

Critical System Integrations

  • CRM with existing data warehouses
  • Third-party analytics APIs
  • Payment gateways for subscription management

Non-Functional Priorities

  • High scalability for rapid resource expansion
  • Enterprise-grade security for financial data
  • 99.9% system uptime SLA
  • Cross-platform compatibility

Anticipated Business Outcomes

Enables PEI to capture emerging ESG investment market opportunities, increase subscription revenue through improved user experience, reduce operational costs via centralized development resources, and maintain leadership in alternative asset information through agile digital innovation.

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