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The client, currently focused on fleet operators using external devices, seeks to capture the growing Usage-Based Insurance (UBI) market for individual drivers. They need a scalable, cost-effective, and user-friendly smartphone-based telematics system to compete with existing solutions and attract a wider customer base. The existing infrastructure is not optimized for low-cost, consumer-facing applications.
A leading provider of telematics solutions for fleet management and insurance, aiming to expand into the individual consumer market with a cost-effective smartphone-based platform.
Successful completion of this project will enable the client to enter the rapidly growing UBI market, expand its customer base, and enhance its competitive position. The scalable and adaptable backend will provide a foundation for future innovation and feature additions, driving revenue growth and customer engagement. This will allow the company to retain its leadership position within the telematics industry.