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Existing recycling processes suffer from low consumer participation, improper plastic separation, and lack of visibility into recycling outcomes. Current systems fail to incentivize proper recycling behavior or provide traceability from consumer to reprocessing facility.
A sustainability technology company focused on creating traceable recycling solutions for plastic packaging through unique product identification and consumer engagement platforms.
Enables creation of circular plastic economy through consumer empowerment, increases recycling rates by 50%+ based on trial data, provides actionable insights for manufacturers, and establishes foundation for nationwide recycling infrastructure modernization.