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Development of Interactive VoD Platform for Telecom Subscribers
  1. case
  2. Development of Interactive VoD Platform for Telecom Subscribers

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Development of Interactive VoD Platform for Telecom Subscribers

oxagile.com
Telecommunications
Information technology

Challenge

The client needed to provide a compelling and flexible VoD service to its subscribers, addressing the need for personalized content packages, convenient access across multiple devices, and robust content management and protection.

About the Client

A major provider of broadband internet and telecommunication services in Latin America, seeking to enhance customer engagement and revenue through a personalized video-on-demand experience.

Objectives

  • Develop an interactive VoD platform for subscribers.
  • Enable personalized video package creation and subscription management.
  • Provide seamless access to VoD content across laptops, PCs, and set-top boxes.
  • Enhance content discoverability on set-top boxes.
  • Improve customer care efficiency through user activity analysis.

Functional Requirements

  • User authentication and authorization
  • Content browsing and search functionality
  • Video streaming across multiple devices
  • Personalized video package creation and management
  • Subscription management (add/remove content, upgrade/downgrade)
  • Content management system for partners
  • DRM (Digital Rights Management) implementation
  • Smart customer care service with user activity log analysis
  • Content recommendation engine

Preferred Technologies

PHP
JavaScript
Silverlight
Adobe Flash
PlayReady DRM

Integrations Required

  • CRM system for content partners
  • Billing system
  • Existing telecom infrastructure

Non-Functional Requirements

  • Scalability to support 1.5 million subscribers and future growth
  • High performance and low latency for video streaming
  • Robust security to protect content and user data
  • Intuitive and user-friendly interface
  • Reliability and availability

Expected Business Impact

Successful implementation of this platform will lead to increased subscriber engagement, higher customer retention rates, new revenue streams from content sales/subscriptions, and improved customer satisfaction. It will also provide a platform for content partners to reach a wider audience.

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