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Development of an Online Custom Railing Design and Distribution Platform
  1. case
  2. Development of an Online Custom Railing Design and Distribution Platform

Development of an Online Custom Railing Design and Distribution Platform

rolemodelsoftware.com
Construction
eCommerce
Manufacturing

Identified Challenges in Online Custom Railing Product Sales and Design Workflow

The client faced limitations with existing design technology that hindered the efficient creation, visualization, and ordering of custom railing systems. They lacked an integrated online platform allowing customers to design, visualize in 2D and 3D, and seamlessly purchase kits through their eCommerce store, resulting in inefficient order processing and limited market reach.

About the Client

A mid-sized manufacturing company specializing in DIY railing kits seeks to expand its market reach by enabling direct-to-consumer online sales and customizable product design.

Goals for Developing a Custom Railing Design and E-Commerce Platform

  • Enable customers to design custom railing configurations online with real-time visualizations in 2D and 3D.
  • Automate creation of itemized part lists and generate complete kits ready for assembly and shipment.
  • Integrate the design platform with existing eCommerce systems to facilitate direct purchase through an online store.
  • Streamline order processing from customer design submission to warehouse assembly notification.
  • Support scalable online sales to expand market reach and improve customer satisfaction.

Core Functionalities for the Custom Railing Design and Purchase Platform

  • Online railing designer with customization options, supporting design on floor plans with measurements and configurations.
  • Real-time visualization tools providing 2D and 3D rendering of railing designs for accurate customer preview.
  • Auto-generation of detailed part lists based on customer designs, facilitating kit packaging.
  • E-commerce integration allowing customers to purchase customized kits directly through a shopping cart system.
  • Automated data transfer to warehouse systems for assembly and shipping logistics.

Preferred Technology Stack and Architectural Approaches

Web-based 3D visualization frameworks
Integration with eCommerce platforms (e.g., Shopify or equivalent)
Modular design for scalability and maintainability
Responsive design for accessibility across devices

External System Integrations Needed

  • eCommerce platform API for order management
  • Warehouse management system for inventory and assembly coordination
  • Payment gateways for secure transactions

Performance, Security, and Scalability Expectations

  • Platform must support high concurrency with minimal latency, ensuring smooth user experience during design and purchase processes.
  • Ensure data security and compliance with relevant standards, including secure payment handling.
  • Design must be scalable to handle increasing user volume and product catalog expansion.

Projected Business Benefits of the Custom Railing Platform

The new online platform is expected to significantly enhance the client’s market reach by enabling direct-to-consumer sales, increase order accuracy through automated part list generation, and improve customer satisfaction with interactive design visualization. These improvements aim to bolster revenue, reduce order processing time, and expand market share within the DIY railing industry.

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