The organization faces increasing competition despite possessing high-quality location data. Manual processes and limited digital access hinder efficient data management and reduce member engagement, especially in remote areas with limited connectivity. There is a pressing need for a modern, user-friendly digital platform to enhance data accessibility and operational efficiency.
A membership-based organization serving maritime enthusiasts and small boat cruisers, with a focus on managing extensive location data and enhancing member engagement through digital tools.
The implementation of this system is expected to significantly improve data management efficiency, reducing manual workload and increasing data accuracy. Offline capabilities will boost member engagement, particularly in remote areas, leading to higher contribution rates and active participation. Overall, the organization anticipates enhanced operational continuity and a strengthened competitive edge in the digital space.