The client requires a user-friendly digital platform to aggregate and display videos, presentations, case studies, and interactive assessments on various business and growth topics. The existing methods lack streamlined navigation, social sharing capabilities, and efficient content management, hindering their ability to effectively distribute industry insights to professionals and industry leaders across their target markets.
A mid-sized enterprise specializing in professional development and industry insights, aiming to provide executives and industry leaders with a comprehensive digital resource of videos, presentations, and case studies to foster growth and strategic decision-making.
The new platform aims to enhance the client's reach and engagement, enabling industry professionals to access relevant content conveniently. It is expected to improve content consumption rates, facilitate broader sharing via email and social media, and support interactive assessments that promote active learning. These improvements are projected to increase user engagement, expand the client’s industry influence, and drive higher content dissemination efficiency.