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Development of an Industry-Centric E-Commerce Platform with Marketplace and Community Features for Low-Voltage Systems Sector
  1. case
  2. Development of an Industry-Centric E-Commerce Platform with Marketplace and Community Features for Low-Voltage Systems Sector

Development of an Industry-Centric E-Commerce Platform with Marketplace and Community Features for Low-Voltage Systems Sector

rubyroidlabs.com
eCommerce
Construction
Business services

Identified Challenges for Industry-Focused Digital Ecosystem Development

The client requires an upgraded online platform that not only improves their existing e-store but also serves as a comprehensive industry hub enabling the exchange of technical documentation, project templates, goods, and services. The platform must facilitate easy purchase, knowledge sharing, professional networking, and foster a community of industry experts and customers in the low-voltage systems market, addressing the need for increased engagement and transaction values while eliminating local competition gaps.

About the Client

A mid-sized company specializing in the creation and distribution of low-voltage system solutions, aiming to enhance its online presence, foster industry collaboration, and increase transaction volume.

Key Goals for Expanding Industry Engagement and Transaction Efficiency

  • Transform the existing online store into a comprehensive marketplace supporting the sale of goods, services, and project templates.
  • Increase average transaction value by enabling one-click purchasing of project equipment and supplies.
  • Create a platform facilitating technical documentation sharing, project templates publication, and procurement in a unified interface.
  • Build a professional community of industry specialists, contractors, and customers to enhance knowledge exchange and collaboration.
  • Improve platform performance, usability, and search capabilities to handle extensive product catalogs (up to 50,000 items).
  • Achieve significant growth in inquiries and user engagement, positioning the platform as the industry leader in the local market.

Core System Functionalities and Feature Set Specification

  • Project Templates Catalog with one-click purchase option for all necessary equipment and documentation (PDF/XML).
  • Marketplace enabling publication of ads for buying/selling professional goods, offering services, posting job requests, and job offers.
  • User profiles linked with specifications for project organizations and supply chain management, enabling direct interaction and project documentation linking.
  • Shopping cart, order creation, checkout process, and real-time order status updates.
  • Advanced search with filters to handle large product catalog (up to 50K items).
  • SEO optimization and catalog structure redesign for discoverability.
  • Platform performance enhancements for speed and reliability.
  • Real-time notifications via WebSockets and private messaging system.
  • Integration with external accounting and ERP systems (e.g., similar to 1C), admin content management, review sections, and social media integrations.

Preferred Technologies and Architectural Approach

Backend: Ruby on Rails
Search: Elasticsearch
Database: PostgreSQL
Caching and Queues: Sidekiq, Redis
APIs: GraphQL
Frontend: Vue.js

Essential External System Integrations

  • ERP/Accounting systems for seamless data exchange
  • Real-time communication platforms (WebSockets, Telegram)
  • Image storage and management solutions
  • Content management system for admin control
  • External search engines for enhanced search capabilities

Performance, Security, and Scalability Expectations

  • Platform should support large product catalogs with fast load times (optimized for 50K+ items).
  • High availability and fault tolerance to ensure minimal downtime.
  • Real-time updates for notifications and messaging.
  • Secure handling of user data and transactions.
  • Responsive design for accessibility across devices.

Expected Business Impact and Key Metrics Post-Implementation

The revamped platform is projected to position the client as the dominant industry hub in the region, significantly increasing inquiry volume (over threefold), elevating transaction values through streamlined purchasing, and establishing a vibrant community of industry professionals and clients. The platform aims to dominate local market competition, with 80% of industry users integrating its catalog into their daily operations, leading to sustained growth and enhanced industry reputation.

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