Development of an Immersive Virtual Reality Experience for Non-Profit Fundraising and Community Engagement

The client requires an innovative virtual reality solution to realistically portray local communities, facilitating donor understanding and increasing fundraising efficacy. They need a highly immersive, photorealistic experience that can be quickly developed within a tight schedule to support upcoming exhibitions and outreach events. Hardware limitations and content realism are key challenges to address.

A London-based charity organization seeking to showcase community projects and foster donor engagement through immersive VR experiences.

• Develop a photorealistic VR experience that accurately represents local communities and their environments.
• Enable interactive features such as points of interest, environment interaction, and donor impact visualization.
• Deliver a fully functional prototype within a one-month timeframe suitable for exhibition purposes.
• Incorporate both 3D VR and video VR components to maximize accessibility and engagement.
• Improve user experience based on initial feedback, such as simplifying interactions and ensuring seamless system reboots.

• Photorealistic characters and environmental assets recreated from real location data.
• Multiple interactive points of interest allowing users to watch videos, explore environments, and simulate donation impacts.
• Dynamic environment modifications reflecting the effects of donations, visualizing improvements to landscapes, homes, and community spaces.
• Integration of 360-degree VR videos to enhance storytelling and realism.
• User interface elements optimized for VR hardware, including easy scene reload and interaction controls.

• 360-degree VR video content sources for multimedia storytelling.
• Interactive environment databases to dynamically update scene details based on user interactions or donation status.

• Deliver the VR experience within a 1-month development cycle.
• Ensure smooth performance across various VR headsets with minimal latency.
• Maintain high visual fidelity with photorealistic assets and realistic lighting effects.
• Allow for easy updates and content iteration based on community and stakeholder feedback.

The VR solution is expected to significantly enhance donor engagement by providing a compelling, immersive visualization of community projects. It aims to increase donor understanding and motivation, potentially leading to increased fundraising success and greater community awareness, similar to the positive response observed in prior similar projects.