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Development of AI-Powered Campaign Automation Platform for Homeschooling Community

gloriumtech.com

Medical

Education

Consumer products & services

Challenges in Manual Campaign Management

Manual campaign execution caused significant delays, inconsistencies, and high operational costs. The lack of automated data processing and content generation hindered the ability to deliver timely, audience-specific campaigns for homeschooling communities.

About the Client

A platform providing resources and tools for parents and homeschoolers to enhance home education effectiveness through collaborative features and targeted campaigns.

Project Objectives

Automate end-to-end campaign workflows from data preparation to content delivery
Reduce campaign execution costs by 50%
Ensure consistent, audience-aligned content generation
Improve response time to market trends through automated insights

Core Functional Requirements

Automated data preprocessing and cleaning
Audience segmentation and campaign categorization
Insight extraction from historical campaign data
LLM-based content generation with OpenAI API
Slack-native workflow integration

Preferred Technologies

Artificial Intelligence

JavaScript

OpenAI API

Required Integrations

Slack API
Campaign analytics tools
User authentication systems

Non-Functional Requirements

Horizontal scalability for growing user base
99.9% system uptime SLA
GDPR-compliant data processing
Real-time content generation performance (<2s response time)

Expected Business Impact

Enables 70% faster campaign deployment cycles, reduces content creation costs by $50k annually, and increases audience engagement metrics by 40% through personalized messaging. Establishes foundation for AI-driven marketing strategy in the homeschooling education sector.