Development of Advanced Geospatial Platform for Outdoor Engagement and Mapping Services

The client faces challenges related to decreasing outdoor activity engagement among the population, particularly among children and adults, which impacts public health initiatives and community engagement efforts. They require digital tools to promote outdoor exploration and facilitate access to detailed, customizable mapping resources across various platforms.

A large-scale geospatial technology firm focused on mapping, geographic data analysis, and location-based services, aiming to enhance public outdoor activity engagement and interactive mapping solutions.

• Develop a comprehensive cross-platform mapping application to encourage outdoor activities, accessible via mobile and desktop.
• Create a scalable backend infrastructure supporting high user volume (~3.5 million+ users) and large datasets (~50TB), ensuring responsive performance.
• Automate the generation and updating of detailed geospatial map products, such as topographical maps, route planning, and custom map printing functionalities.
• Implement personalized map creation and ordering system, with features for scale, style, and content customization, including offline access and print options.
• Establish a cloud-native, microservice-based backend architecture with continuous deployment pipelines ensuring zero downtime updates.
• Integrate geospatial data sources and processing pipelines to maintain current, accurate, and high-quality map data and routing information.

• Mobile applications on iOS and Android with map navigation, offline access, and route planning capabilities.
• Web-based mapping portal with advanced features like aerial views, 3D maps, route management, and print map generation.
• Custom map builder supporting user-defined scales, styles, and content, with print and framing options.
• Geospatial data management system for automated updates of topographical, vector, and raster maps sourced from multiple data providers.
• An internal administration panel for user data management, content moderation, and service monitoring.
• A social event module enabling users to create outdoor activities, invite participants, and share experiences.
• Story exploration feature highlighting unique geographic locations and narratives.

• Various geospatial data providers for maps, topography, and routing datasets.
• Map rendering and tile services for high-quality, interactive map visualization.
• Payment gateways and order management systems for personalized map creation and printing services.
• Monitoring tools such as Datadog for incident detection and system health monitoring.
• Third-party APIs for social features and event management.
• Internal user management and content moderation systems.

• System scalability to support over 3.5 million active users concurrently.
• High availability with deployment strategies like Canary and Blue-Green to ensure zero downtime.
• Robust security standards to protect user data and prevent unauthorized access.
• Automated map updates ensuring geospatial data freshness and accuracy.
• Performance targets include fast load times, responsive map interactions, and reliable print and download functionalities.

The new geospatial platform aims to significantly increase outdoor activity engagement among the population, reducing inactivity rates and promoting healthier lifestyles. It is expected to handle user growth seamlessly, support automated and up-to-date map products, and enable monetization through personalized map services, ultimately improving user retention, expanding market reach, and strengthening the client’s position in geospatial technology leadership.