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Development of a Unified Live Sports Streaming and User Engagement Platform
  1. case
  2. Development of a Unified Live Sports Streaming and User Engagement Platform

Development of a Unified Live Sports Streaming and User Engagement Platform

embiq.com
Media
Entertainment
Telecommunications

Challenges Faced by Entering Live Sports Streaming on Mobile and Smart TV Platforms

The client requires a comprehensive platform to stream live sports events to users via mobile and smartTV devices. The current landscape presents challenges in delivering a user-friendly interface, integrating essential functionalities like user profile management, secure payments, live streaming, and social sharing, all within a cohesive application environment that supports high traffic volumes and real-time data handling.

About the Client

A digital media company specializing in live sports content streaming across mobile and smart TV platforms, aiming to enhance user experience and streamline operational functionalities.

Goals for the Development of a Next-Generation Sports Streaming Platform

  • Create a seamless, user-friendly application for mobile and SmartTV devices that enables live sports streaming.
  • Implement robust user profile management features, including account creation and personalization options.
  • Integrate secure payment gateways for subscription-based and pay-per-view models.
  • Develop intuitive UI/UX with clear, accessible icons linked directly to core functionalities like streaming controls, sharing, and settings.
  • Ensure platform stability and scalability to support high concurrent user load and real-time data streaming.
  • Deliver a single-click interface for all core functionalities to enhance ease of use and engagement.

Core Functional Modules and Features for the Sports Streaming Application

  • Live sports streaming capability with minimal latency
  • User account creation, login, and profile management
  • In-app secure payment processing for subscriptions and individual purchases
  • Intuitive UI/UX with iconography closely tied to functionality for ease of navigation
  • Screen sharing and social sharing options for user engagement
  • Single-click access to all core functions (streaming, payments, settings)
  • Responsive design optimized for mobile and SmartTV interfaces

Preferred Technologies and Architectural Approaches for Platform Development

WebView approach for cross-platform compatibility
Angular framework for frontend development
Design tools such as Figma and AdobeXD for UI/UX design

External Systems and Services Integration Needs

  • Payment gateways for secure transactions
  • Live streaming service providers or CDN integration
  • User authentication and profile management systems
  • Sharing and social media integration APIs

Key Non-Functional Requirements for System Performance and Security

  • High scalability to support peak concurrent users during live events
  • Low latency streaming to ensure real-time viewing experience
  • Robust security measures for payment and user data protection
  • Responsive performance across device types with optimized load times
  • High system availability and uptime

Projected Business Impact and Success Metrics for the Streaming Platform

The implementation of this platform is expected to enable the client to deliver high-quality live sports experiences to a broad user base, enhance user engagement through intuitive design and interactive features, and increase subscription and in-app purchase revenues. The platform aims to support high traffic volumes with minimal latency, improving customer satisfaction and loyalty, ultimately leading to expanded market share in the sports streaming industry.

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