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The client required a digital partner to design a 100% reliable, scalable infrastructure for a Middle Eastern VoD platform with regionspecific content. Challenges included managing high initial system load (3M+ monthly visitors), tight timetomarket deadlines, distributed team coordination, and ensuring optimal user experience across multilingual audiences (Hindi/Arabic).
A global content company with an extensive library of 222,000+ hours of television content, serving 1 billion+ viewers across 171 countries
The system successfully supported the client's Middle Eastern market entry with regionspecific content, achieving 100% test automation coverage for critical workflows. The scalable architecture demonstrated fault tolerance during peak loads, enabling the client to expand into underserved territories while maintaining optimal performance. The platform's monetization flexibility and multi-screen delivery capabilities positioned the client for increased market share in emerging regions.