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The client's traditional manual ticketing system caused visitor inconvenience, revenue loss from counterfeit tickets, high operational costs (printing, storage, auditing), and inefficiencies in cash transaction management and staff resource allocation.
A world-renowned cultural and historical site attracting millions of annual visitors, requiring modernized ticketing solutions to enhance operational efficiency and visitor experience.
The solution will deliver 60% cost savings in ticketing operations, reduce fraud risks through digital verification, enhance visitor satisfaction with seamless mobile access, and enable data-driven capacity planning for sustainable tourism management.