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Development of a Scalable Digital Signage Management and Support Automation Platform
  1. case
  2. Development of a Scalable Digital Signage Management and Support Automation Platform

Development of a Scalable Digital Signage Management and Support Automation Platform

datarockets.com
Advertising & marketing
Business services

Challenges in Scaling and Maintaining a Digital Signage Platform

The client operates a large-scale digital signage platform comprising web platforms and thousands of terminals. They face difficulties in maintaining legacy code, automating routine tasks, scaling for increased traffic, ensuring high availability of services, and providing efficient customer support due to lack of integrated automation, outdated infrastructure, and insufficient monitoring processes.

About the Client

A mid-sized advertising company providing hardware and analytics software to businesses for managing digital signage campaigns and generating passive revenue streams.

Goals for Enhancing and Scaling Digital Signage Operations

  • Develop a flexible, scalable platform capable of handling increased user and device traffic
  • Implement automation for routine operational tasks, including onboarding and support workflows, to reduce manual effort and response times
  • Improve system stability with automated startup and recovery processes for key services to minimize app downtime
  • Create an integrated support knowledge base and automate customer support request management to enhance resolution efficiency
  • Optimize the technical infrastructure with modern technologies and automated monitoring to support highload conditions

Core Functionalities for a Modern Digital Signage Management System

  • Content management system supporting images, videos, and RSS feeds with scheduling capabilities
  • Automated onboarding module for rapid configuration and device detection with one-click setup
  • Automated routine task management to handle common support procedures and client onboarding processes
  • Customer support automation including knowledge base integration and task synchronization between support tools
  • High-availability services with automated startup scripts and scheduled maintenance routines
  • Real-time monitoring and alerting system for key services and infrastructure health

Preferred Technologies and Architectural Approach

Modern dependency management and updated tech stacks
Systemd units for service autostart
Automation scripts for routine task execution
Integration tools for support systems

External Systems and Data Integration Requirements

  • Support ticketing systems for request management
  • Knowledge base platforms for support content
  • Communication channels such as Slack or similar for team collaboration

Key Non-Functional System Requirements

  • Scalability to support high traffic volumes without performance degradation
  • High system availability with automatic recovery procedures
  • Security protocols for customer data and device management
  • Performance benchmarks such as near-zero downtime and rapid response times

Expected Business Impact of the Digital Signage Platform Enhancement

The project aims to improve platform stability, automate routine support and onboarding tasks, and enhance scalability, leading to increased revenue through better service delivery, reduced operational costs, minimized downtime, and improved customer satisfaction. The automation initiatives are projected to save significant time and resources, while the scalable infrastructure will support substantial traffic growth.

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