The client faced frequent 'Page Not Found' errors resulting from moved, removed, or incorrectly linked pages, leading to poor user experience, increased bounce rates, and diminished trust in the platform’s reliability.
A mid-sized online retail platform seeking to enhance its website reliability and user engagement by effectively managing broken links and error pages.
The implementation aims to significantly reduce user frustration and bounce rates associated with broken links, leading to an estimated 15-20% decrease in error-related user exits and an improvement in overall user satisfaction scores within the initial six months. Additionally, proactive error detection will streamline website maintenance, reducing manual troubleshooting efforts.