The client faces difficulties in implementing third-party health and fitness device integrations, building complex features for personalized meal and workout plans, and maintaining a user-friendly interface. They require an integrated platform that tracks progress, facilitates communication between users and coaches, and offers automated meal planning and shopping list generation, with seamless API integrations and reliable performance.
A mid-sized health and wellness organization seeking to deliver personalized fitness and nutrition programs through a mobile app platform.
By deploying this personalized fitness and diet tracking platform, the client aims to significantly enhance user engagement and retention. Expected outcomes include reducing plan delivery time (within 48 hours), increasing user adherence to fitness programs, and enabling real-time progress tracking, ultimately resulting in improved health outcomes and increased revenue through subscription and premium features. The project is estimated to save approximately 20,000 USD in development costs and facilitate seamless integration with multiple external services, supporting scalable growth.