Logo
  • Cases & Projects
  • Developers
  • Contact
Sign InSign Up

Here you can add a description about your company or product

© Copyright 2025 Makerkit. All Rights Reserved.

Product
  • Cases & Projects
  • Developers
About
  • Contact
Legal
  • Terms of Service
  • Privacy Policy
  • Cookie Policy
Development of a Personalized eCommerce Platform with Dynamic Product Management and Time-Limited Promotions
  1. case
  2. Development of a Personalized eCommerce Platform with Dynamic Product Management and Time-Limited Promotions

Development of a Personalized eCommerce Platform with Dynamic Product Management and Time-Limited Promotions

appinventiv.com
eCommerce

Identifying Challenges in Personalized Shopping and Dynamic Product Management

The client faces difficulties in delivering a tailored shopping experience due to limited scalability of static product catalogs, inefficient SKU management, and lack of flexible promotional timing. Additionally, there is a need to support local vendors with detailed service listings and enable community sharing features to foster user engagement.

About the Client

A mid-sized online retail company targeting niche markets with a focus on personalized shopping experiences and local vendor integrations.

Goals for Enhancing Personalization and Promotions in the eCommerce Platform

  • Implement a scalable product management system capable of automatic SKU generation based on product attributes.
  • Create a dynamic attribute management system that supports the addition and scaling of product features.
  • Develop a time-bound flash sale management module with predefined start and end dates.
  • Enable personalized product recommendations based on customer and product attributes such as age, gender, and ratings.
  • Support listing and browsing of local vendor services with detailed information including location, price, and availability.
  • Include a social sharing feature for users to share their stories and experiences on the platform.
  • Achieve targeted business impacts including increased customer engagement and improved operational efficiency.

Core Functional System Features for a Personalized Shopping Experience

  • Personalized product recommendation engine based on customer profiles and product ratings.
  • Dynamic attribute management system enabling scalable product features.
  • Automated SKU generation aligned with product attributes.
  • Flash sale management system with predefined timing controls.
  • Local vendor listing and service detail presentation.
  • User story sharing platform to foster community engagement.
  • Request flow and data flow modeling for seamless feature integration.
  • Deployment pipeline with preproduction unit testing, QA, and smoke testing.

Technology Stack and Architectural Preferences for the System

Modular architecture supporting scalability and feature extension
Automated SKU and attribute management algorithms
Secure cloud-based deployment setup
Responsive mobile and desktop interfaces

External System and Service Integrations Needed

  • Vendor service listing APIs for local vendors
  • Customer profile and review databases
  • Promotional campaign scheduling systems
  • Analytics and reporting tools

Performance, Security, and Scalability Standards

  • Support for at least 20,000 SKUs with scalable attribute sets
  • Platform uptime of 99.9% with efficient load handling
  • Secure user data handling complying with relevant privacy standards
  • Fast response times ensuring seamless user experience

Expected Business Outcomes for a Highly Personalized eCommerce Solution

The platform is expected to increase customer engagement through personalized recommendations and community features, support over 20,000 SKUs, facilitate local vendor integration, and run time-specific promotional events, collectively leading to higher sales, improved customer satisfaction, and efficient product management.

More from this Company

Development of a Secure Avatar-Based Social Networking Platform with Blockchain and Cloud Optimization
Development of a Centralized Digital Civic Engagement Platform with Advanced Data Integration
Development of a Voice-Enabled Social Media Application Optimized for Bluetooth Wearables
Development of an Inclusive and Feature-Rich eLearning Platform for Low-Income and Disabled Populations
Enhancing Mobile App UX/UI to Boost Conversion Rates for Food Delivery Service