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Development of a Multilingual Social Media Monitoring Platform with Agile Team Expansion

acropolium

Advertising & marketing

Information technology

Business services

Challenges in Team Coordination and Platform Development

The client faced difficulties in establishing effective project management processes for a multicultural development team, struggled with local talent acquisition for specialized roles, and required accelerated platform development to maintain market competitiveness.

About the Client

Leading Arabic social media monitoring platform requiring technical development and strategic consulting

Key Objectives for Platform Development

Establish a dedicated development team with specialized expertise
Implement agile project management methodology (Scrum)
Develop multilingual social media monitoring capabilities
Accelerate time-to-market for platform deployment

Core Platform Functionalities

Sentiment analysis across multiple languages
Customizable dashboard visualizations
Social media API integrations (Twitter, Facebook, Instagram)
Competitor benchmarking tools
Automated reporting generation

Technology Stack Requirements

NodeJS

VueJS

AWS cloud infrastructure

External System Integrations

Social media platform APIs
Third-party analytics tools
Payment gateway for subscription management

System Performance Criteria

High availability (99.9% uptime)
Scalable architecture for concurrent users
Data encryption and compliance (GDPR)
Multi-region deployment capability

Expected Business Impact

Anticipated 30%+ reduction in time-to-market, 25%+ increase in client acquisition through enhanced platform capabilities, and significant cost savings through optimized team structure and cloud infrastructure management.