Development of a Mobile and Web Food Delivery Platform with Enhanced User Engagement and Real-Time Order Tracking

The client seeks to address the need for a seamless, user-friendly food ordering platform that enables customers to discover nearby restaurants, order dishes with customization options, and track delivery in real-time. Existing systems lack intuitive interface design, multi-language support, and integrated wallet features, leading to lower customer satisfaction and retention.

A regional food delivery service provider aiming to expand its digital presence to improve customer experience and operational efficiency.

• Develop a comprehensive mobile and web application to facilitate easy browsing, ordering, and payment for food delivery services.
• Implement features for personalized restaurant and dish recommendations based on user search history.
• Integrate real-time order tracking with driver location updates to enhance transparency and trust.
• Include multi-language support (e.g., English and Chinese) to cater to diverse customer bases.
• Enable cashless payments through multiple wallet options and Tips & Review functionalities to increase user engagement.
• Implement referral programs with discounts to incentivize customer acquisition and retention.
• Design the platform to support scalability, security, and high performance under increased user load.

• Home Page with Unique List View: Show recommended restaurants and dishes based on user preferences and location.
• Restaurant Details Page: Display comprehensive information about restaurants including menus and ratings.
• Order Food Interface: Enable easy selection, customization, and confirmation of food orders.
• Wallet Integration: Support multiple digital wallet options for cashless transactions.
• Referral and Invite System: Offer discount credits for referrals and first-time orders.
• Live Order Tracking: Provide real-time updates and driver location tracking for each delivery stage.
• Multi-Language Support: Offer interface options in English and Chinese.
• Tips & Review Module: Allow users to add tips and review their delivery experience.

• Payment gateway APIs for cashless transactions
• Mapping and GPS services for real-time driver location tracking
• Notification services for order updates
• Referral and discounts management systems

• System scalability to handle high concurrent user traffic
• Order tracking updates with latency less than 3 seconds
• Data encryption and secure payment processing
• System uptime of 99.9%
• User data privacy compliance

The new platform aims to increase user engagement and order volume by providing a seamless, personalized experience. Expected improvements include a 30% increase in customer retention, higher completion rates for orders, and enhanced operational efficiency through real-time tracking. The system's scalable architecture supports future growth, ultimately leading to increased revenue and market competitiveness.