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Ferremundo needed to modernize its service offering to meet evolving customer expectations for digital shopping experiences while addressing logistical challenges in serving diverse customer segments across Ecuador. The lack of an integrated e-commerce platform limited market reach, operational efficiency, and customer satisfaction.
A leading Ecuadorian company specializing in retail and wholesale distribution of hardware, tools, and construction materials for professionals and individual customers.
The implementation is expected to establish a robust digital presence, improve operational efficiency through automated workflows, expand market accessibility across Ecuador, and enhance customer loyalty through personalized digital experiences. The solution should enable data-driven decision-making and support future growth in the construction and hardware distribution sectors.