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Development of a High-Yield Crypto Savings Platform with Enhanced User Engagement Features
  1. case
  2. Development of a High-Yield Crypto Savings Platform with Enhanced User Engagement Features

Development of a High-Yield Crypto Savings Platform with Enhanced User Engagement Features

10clouds.com
Financial services
Fintech

Identifying Challenges in Creating an Accessible High-Interest Crypto Savings Platform

The client seeks to develop a user-friendly platform that provides access to high-yield interest rates surpassing traditional savings accounts, while addressing regulatory, technological, and engagement challenges. The platform must be accessible to beginners, support seamless crypto-to-fiat transfers, and enable user participation in social impact initiatives.

About the Client

A rapidly growing fintech startup targeting digitally-savvy consumers, aiming to offer innovative high-yield savings solutions integrated with blockchain technology.

Goals for Developing a Next-Generation Crypto Yield Savings Platform

  • Achieve high user engagement with at least 22,500 new waitlist signups within two months of launch.
  • Generate approximately 120,000 web sessions post-launch to validate adoption and interaction.
  • Offer interest rates up to 6% APY, significantly exceeding the average in the US market (~0.5%), to attract and retain users.
  • Implement features that allow interest boosts, scheduled investments, automatic rounding, and social impact contributions.
  • Build a seamless, secure, and scalable frontend and backend infrastructure supporting both iOS and Android mobile platforms.
  • Establish a compelling brand identity through modern visual design, including custom typography, animations, and illustrations.
  • Facilitate smooth onboarding, transactions, and social impact functionalities through integration with external services and APIs.

Core Functionalities for a High-Yield Crypto Savings Platform

  • User account creation and authentication with secure identity management.
  • Instant conversion of deposits to a stablecoin (e.g., USDC) for high-yield interest accrual.
  • Interest rate management with ability to temporarily boost APY via simple challenges (e.g., hurdles or tasks).
  • Scheduled recurring investments on daily, weekly, or monthly cycles.
  • Roundup feature linking spending accounts for automatic spare change accumulation.
  • Social Impact module allowing users to allocate a percentage of earnings to partner nonprofits for free.
  • Educational onboarding and in-app tutorials to guide beginners through crypto savings.
  • Visual branding including custom UI components, animations, and a cohesive design system.

Technological Stack and Architectural Preferences

Flutter for cross-platform mobile app development, with focus on iOS and Android compatibility.
GraphQL for efficient backend communication.
Firebase for authentication, real-time data synchronization, and notifications.
Auth0 for secure user authentication management.
Google Places API for location-based functionalities.
Plaid integration for linking and managing users' banking and payment accounts.
Segment for analytics and user data tracking.
Use of a decentralized blockchain backbone to facilitate transparent transactions and social impact contributions.

Third-Party Systems and API Integrations Needed

  • Cryptocurrency stablecoin platforms (USDC) for instant conversion and interest calculation.
  • Banking APIs (via Plaid or similar) for linking and managing traditional payment accounts.
  • Social impact nonprofit APIs or management tools to facilitate donations.
  • Analytics tools such as Segment to monitor user engagement and app performance.

Non-Functional System Requirements for Scalability and Security

  • Scalability to support rapid growth, aiming for over 120,000 web sessions in initial months.
  • High security standards for financial data protection, including encryption and secure authentication protocols.
  • Reliable real-time data processing for interest calculations and transaction updates.
  • Performance optimization to ensure smooth user experience across devices, with minimal latency.
  • Compliance with US financial regulations concerning crypto and savings products.

Expected Business Impact and Growth Outcomes

Successful deployment of this platform is projected to significantly enhance customer onboarding and engagement, with immediate metrics such as over 22,500 waitlist signups and 120,000 web sessions post-launch. The platform's ability to offer interest rates up to 6% APY aims to position it as a market leader in high-yield crypto savings, attracting both novice and experienced users. Additionally, integrated social impact features promote user loyalty and brand differentiation, driving long-term growth in a competitive fintech environment.

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