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The client required a scalable platform that transcends traditional social media by integrating content creation, e-commerce, and location-based services for cannabis users. Challenges included ensuring platform neutrality for cannabis culture, achieving cross-platform consistency across iOS/Android/Web, and future-proofing for video streaming and expansion.
A platform for cannabis enthusiasts to engage in discussions, share multimedia content, and access cannabis-related products and services.
The platform will establish GBAN as a leader in cannabis community building by enabling open communication, driving merchandise sales through integrated commerce, and creating a trusted resource for cannabis access points. The native apps and responsive web design will enhance user engagement while modular architecture ensures future scalability.