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Inefficient taxi booking processes, lack of real-time tracking, security concerns in payments, and difficulties for users to repeat bookings. Drivers and customers faced operational inefficiencies due to outdated systems.
A startup aiming to disrupt the traditional taxi industry with a user-friendly, technology-driven ride-hailing platform.
Projected 56% growth in monthly bookings within 2-3 months, 40% increase in user retention through repeat booking features, and 30% reduction in transaction failures via secure payment integrations. The platform aims to capture 15% market share in its first operational year while achieving 5-star app store ratings for user satisfaction.