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Development of a Dynamic Online Insurance Comparison Platform with Administrative Management and Improved User Experience
  1. case
  2. Development of a Dynamic Online Insurance Comparison Platform with Administrative Management and Improved User Experience

Development of a Dynamic Online Insurance Comparison Platform with Administrative Management and Improved User Experience

lionwood.software
Insurance
Financial services

Identified Challenges in Legacy Insurance Comparison Platforms

The client’s existing insurance comparison system was inflexible, requiring manual coding changes for updates to insurance rules and pricing, which hindered agility and scalability. The platform lacked a user-friendly interface and was not optimized for mobile devices, impacting customer experience and operational efficiency. The inability for administrators to dynamically manage rules, products, and client data limited business expansion and responsiveness to market changes.

About the Client

A mid-sized insurance aggregator seeking to modernize their digital platform to offer comparison quotes across multiple insurance types, streamline operations with an admin panel, and enhance user engagement on mobile devices.

Core Goals for Modernizing the Insurance Comparison Platform

  • Rebuild and redesign the existing comparison system to improve flexibility, maintainability, and scalability.
  • Implement a dynamic admin panel enabling administrators to manage insurance rules, prices, claims, and user data without requiring code changes.
  • Expand product offerings from a single insurance type to include multiple categories such as car, home, and content insurance.
  • Ensure the platform is fully mobile responsive to accommodate the increasing number of mobile users.
  • Enhance user experience with simplified navigation, streamlined quote retrieval, and straightforward claim reporting.
  • Incorporate online payment capabilities to facilitate seamless insurance purchases from any location.
  • Enable dynamic updating of insurance quotes based on user inputs and preferences.

Essential Functional Capabilities for the Insurance Platform

  • Admin panel for creating, updating, and managing insurance rules, policies, pricing, claims, and user profiles.
  • Product expansion capabilities to support multiple insurance categories with customizable options.
  • Mobile-friendly UI design optimized for various devices and screen sizes.
  • Simplified and guided question sets for users to facilitate quick insurance quotes and claims reporting.
  • Real-time quote updates based on user responses to improve accuracy and transparency.
  • User registration, login, and profile management features with easy update options.
  • Secure online payment integration to allow users to finalize insurance purchases online.

Recommended Technologies and Architectural Approaches

.NET Core for backend development
Angular framework for frontend development
Responsive HTML5 and CSS3 for UI design
Zoho platform or similar for customer relationship management
Secure payment gateway integrations

External System Integrations Needed for Comprehensive Functionality

  • Insurance providers' APIs for real-time rule and pricing updates
  • Payment gateway systems for online transactions
  • User authentication and profile management systems
  • Claims management systems for processing user claims

Critical Non-Functional System Attributes

  • System scalability to accommodate increasing user traffic and product offerings
  • High performance with real-time quote calculations
  • Robust security measures to protect user data and payment information
  • 24/7 system availability with minimal downtime
  • Ease of maintenance and extendability for future features

Projected Business Benefits and Impact of the New Insurance Platform

The new platform is expected to significantly streamline operations by enabling administrators to manage insurance rules and products dynamically, reducing time to update offerings. With a mobile-optimized interface, the platform aims to capture a broader user base, particularly mobile users. Online payment integration will facilitate faster sales, resulting in increased revenue. Enhancements in user experience and quote accuracy are projected to boost customer satisfaction and conversion rates. Overall, these improvements will support business growth and operational agility in a competitive insurance market.

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